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AQUA LESTARI

Branding

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AQUA LESTARI

Branding


AQUA Lestari by Gabriel Latupeirissa (gabriellatupeirissa),branding
Previous visual identity, visual idea reference and submission format
AQUA Lestari by Gabriel Latupeirissa (gabriellatupeirissa),branding
Visual identity process
Video Presentation
AQUA Lestari by Gabriel Latupeirissa (gabriellatupeirissa),branding
Merchandise: Tote bag
AQUA Lestari by Gabriel Latupeirissa (gabriellatupeirissa),branding
Campaign: Poster, sample image by Google
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ABOUT THE PROJECT
2015: Jakarta, ID
COMPETITION PROJECT
Creative: Gabriel Latupeirissa
#Design #Branding #Corporate #SocialProgramme

AQUA is the largest Indonesian mineral water brand. Through AQUA Lestari, they synergise their commitment to continously benefit people and earth, by running 4 (four) basic principles: Conservation, Corporation, Distribution, and Empowerment. Top 20 (twenty) from hundreds applicants were called by Desain Grafis Indonesia (DGI/ Indonesian Graphic Design) and AQUA to attend workshop, and final presentation in front of the judges (senior Indonesian graphic designers and AQUA directors). The new visual identity proposal reflects The Good Wheel consist by three sides represents commitment: AQUA continously benefit people and Earth, with 4 (four) layers to represent their principles.

Uploaded 03 August 2017

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