POKE YOU - SODA BRANDING

Branding, Print Design

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GALLERY / DEACHRISTABELLA / POKE YOU - SODA BRANDING

POKE YOU - SODA BRANDING

Poke You is a fictional brand of soda drink that is Kiwano (African Horned Melon) flavoured. This soda can give a special ability for the drinkers that allows them to grow invisible spikes, inspired by the external appearance of the fruit, so that the drinkers can regain their personal space.

Initial sketch of the label design

Bottle cap design (linoleum print)

Linoleum cutting process for the label's illustration

Bottle labels on the soda bottle

Brochure publication for advertising the story of the soda

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Dea Christabella

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PROJECT BY

Dea Christabella

ABOUT THE PROJECT

The brief was to create a soda product that have an unusual and wacky benefits inspired by an exotic fruit and create a label and bottlecap design for the bottle and also a brochure cum poster for promoting the soda. The chosen fruit for this project is the African Horned Melon (also known as kiwano) and the special benefit is that this soda can give consumers invisible spikes to maintain personal space. Bottle label and bottlecap design are both made using carved and printed linoleum and edited using Photoshop.

Uploaded 11 May 2015