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MALIKA HANDMADE ACCESSORIES
Branding, Graphic Design, Packaging Design, Pattern Design, Print Design
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MALIKA HANDMADE ACCESSORIES
Branding, Graphic Design, Packaging Design, Pattern Design, Print Design
"Malika" was derived from Arabic word meaning "queen". It is chosen as the new brand because "queen" is well associated with femininity, beauty, and gorgeousness.
Above are the guidelines of Malika's new visual identity. Using white color and gold middle-eastern pattern.
Malika's business card
The packaging comparison.
A see-through packaging is requested by the owner for the purpose of displaying the products in any events. The product is also wrapped up in a pouch stating the brand and its contact number.
The primary packaging comes in 3 different sizes: large, medium, small.
The off-white pouch was screen printed with gold color to meet the products that may come in many different colors.
Malika's visual identity set
Styled photo for marketing purpose
Various accesories of Malika
VISITOR COMMENTS
Please log in to post visitor message.. ABOUT THE PROJECT
Malika (formerly Tine's Collection) is a handmade accessories brand. "Malika" was derived from Arabic word meaning "queen". It is chosen as the new brand because "queen" is well associated with femininity, beauty, and gorgeousness.
The visual identity of Malika brings a clean and well-crafted middle-east pattern to visualize Malika's intricately handcrafted product. Gold color is used to meet the products that may come in many different colors.
This project is a part of TATARUPA, a social campaign of Kreavi which help micro, small, and medium scale busines (UMKM) in Surabaya to have a better visual identity. Being re-branded, hopefully Malika will be more competitive in both national and international market.
The visual identity of Malika brings a clean and well-crafted middle-east pattern to visualize Malika's intricately handcrafted product. Gold color is used to meet the products that may come in many different colors.
This project is a part of TATARUPA, a social campaign of Kreavi which help micro, small, and medium scale busines (UMKM) in Surabaya to have a better visual identity. Being re-branded, hopefully Malika will be more competitive in both national and international market.
Uploaded 15 December 2016
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