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START PROJECT

Branding, Editorial Design, Graphic Design, Illustration


START Project by Stella Katherine (Noonsleeper),branding,desain editorial,desain grafis,ilustrasi
The logo is inspired with paper plane, an ubiquitous object that is easy to make and launch. Such imagery hopefully encourage the impression that realising an idea and running a business should not be intimidating or exclusive to the experts.
START Project by Stella Katherine (Noonsleeper),branding,desain editorial,desain grafis,ilustrasi
Booklet design, containing the basics about entrepreneurship and how to utilise START's application, designed as a fun infographic.
START Project by Stella Katherine (Noonsleeper),branding,desain editorial,desain grafis,ilustrasi
Previews of START's application and the features it offers.
START Project by Stella Katherine (Noonsleeper),branding,desain editorial,desain grafis,ilustrasi
The campaign's promotional poster
START Project by Stella Katherine (Noonsleeper),branding,desain editorial,desain grafis,ilustrasi
A promotional poster
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ABOUT THE PROJECT
2013 – For a college course during my third year in Bachelor studies, students are assigned to create a campaign identity from scratch, responding to the social needs and/or according to our own interests. Seeing the importance to increase the number of entrepreneurs in Indonesia as a solution to ease the scarcity of job opportunities, I decided to build a platform directed at high school and college students, where they can learn, simulate, share, collaborate, and launch small businesses.

Uploaded 26 March 2017

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