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OH MY GETHUK (PROTOTYPE)

Branding, Graphic Design

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OH MY GETHUK (PROTOTYPE)

Branding, Graphic Design


Oh My Gethuk (prototype) by Fauzan Zahran (FauzanZahran),branding,desain grafis
Oh My Gethuk (prototype) by Fauzan Zahran (FauzanZahran),branding,desain grafis
Oh My Gethuk (prototype) by Fauzan Zahran (FauzanZahran),branding,desain grafis
Oh My Gethuk (prototype) by Fauzan Zahran (FauzanZahran),branding,desain grafis
Oh My Gethuk (prototype) by Fauzan Zahran (FauzanZahran),branding,desain grafis
Oh My Gethuk (prototype) by Fauzan Zahran (FauzanZahran),branding,desain grafis
Oh My Gethuk (prototype) by Fauzan Zahran (FauzanZahran),branding,desain grafis
Oh My Gethuk (prototype) by Fauzan Zahran (FauzanZahran),branding,desain grafis
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ABOUT THE PROJECT
Gethuk is one of Indonesia's traditional snack, made of cassava with grated coconut as topping. Gethuk was invented when Dutch invade Indonesia for spices and other things like vegetables, wheat, and they even enslave Indonesian's people, especially the males.

It was hard to gain some foods that time, the only thing they ate was potato and cassava. So, since they can only eat these, they started to make some changes. Instead of just cook them or boil them, they made them like tiny cake, the result was unbelievable. Since this snack started to get famous, alot of people improvise, improvise, and there you got colorful gethuk with pink, green, brown, and yellow colored wich is the original color.

Now, gethuk is not really famous like back then. A lot of people right now prefer modern snacks and cake like french fries, cheese cake, cookies, etc. Untill there where 2 people who made an inovation.
OMG! (Oh My Gethuk)
OMG is a modern gethuk, a cake and a snack where people can enjoy it anywhere they want. They have 4 flavours, Mill-o (Chocolate), Cheese, Taro, Macchiato. OMG itshelf is 100% cassava, no flour, no egg. This truly an inovation and outstanding product for people not only Indonesian, but people all around the world. So it was an honor for me to brand the product, and this is also the first real project for me.

Uploaded 10 August 2018

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