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The design concept of this corporate identity concentrates on giving impression of a company that can be trusted by their clients. Key from this logo is the iconic shape of letter “M”, taken from the initial letters from the basic word of “Kemakmuran” which is “Makmur”. Inspired by the color of dollar and gold, the primary colors consist of green and gold. These beautiful colors fits perfectly with the pattern that comes from dollar’s pattern. The colors and pattern represent the company that focused on client's profit.