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This is an individual school project for packaging design class made back then in 2013. I was assigned to redesign one dairy product brand, and I chose Greenfields. The concept "dripping milk" was applied on the glass bottle to catch the viewer's sight and got them interested in the delicious looking product.

I designed 3 types of individual packaging: for kids, teens, and adult; and a family pack which includes all 3 variants. Each variants comes in fresh milk and choco malt flavor. The Greenfields Kids series was inspired from comic books and cartoons, while Greenfields Teens got its looks from urban arts, and Greenfields Premium series was crafted to look more vintage and high end to show the quality of the product. All three variants are binded in one family packaging which look & feel were inspired by family picnic activity.

desain

greenfields

kemasan

milk

packaging

repackage

susu