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VISITOR COMMENTS

 

PROJECT BY

The building explores the concept of ‘infinity’ with the two loops connected and intertwined, creating a fluid design. This becomes the base of our campaign identity, creating a graphic element that takes inspiration from both the organic lines of the outside fac?ade and the continuous loop.

WORK IN PROGRESS

Designed at PLAY Communications
Head of Creative: Warren Peddie
Design: Cindy Erlina

identity

infinity