Leny Collection
reBranding
Client
Leny Collection is a new small and medium enterprises that produce handicrafts specialy woman bag's made ?? from dried water hyacinth
Project goals
Communicate this business, values and philosophy through its Identity, thus establishing a Brand Equity.
Creative solution
Its main goal in developing this small and medium enterprises was the creation of a unique logo and show natural feels .
After branistorming with Mrs. Leny, she agree to change her brand from Leny Collection to Lean On. Lean On its mean to "Leny Anyaman Enceng Gondok" in Indonesia language.
Uploaded 11 June 2016