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“Early Bird gets the worm”. The owner opens his business very early in the morning around 5 a.m. and there is no other symbols that could describe this restaurant better than the “Rooster”. Hainanese chicken rice originally comes from Hainan province in Southern China and becomes very popular among the Indonesian. Many restaurant sell this kind of food and almost every dish taste the same. So the idea is to make something different on the outside so it will attract customers at first glance. An oyster pail or the western’s chinese take out box is so rare here that it is kind of unique. By design, Ayam Pecinan’s chinese take out box will look better than the other competitor whose still using styrofoam container.

brand

design

edbertleo

freelance

packaging

product

takeout